@article {3875, title = {The potential of organisations{\textquoteright} SWOT diagnostic assessment}, journal = {Academic Journal of Interdisciplinary Studies}, volume = {9}, year = {2020}, pages = {93-104}, issn = {2281-3993}, doi = {https://doi.org/10.36941/ajis-2020-0065}, author = {Sandro Serpa and Carlos Miguel Ferreira and Maria Jos{\'e} S{\'a}} }